IDENTITY WEEK is a conference and exhibition bringing together the brightest minds in the identity sector to promote innovation, new thinking, and more effective identity solutions. Key areas of focus include secure physical credentials, digital identity, and advanced authentication technologies, such as biometrics.
Date: October 4 – 9:00-9:20am EST
Speaker: Will Kreth, HAND
Description: Systemic change is once again impacting the M+E business and existential questions are on the table. With the strike voicing concerns about the rise of generative AI & deep fake technology, the autonomy and value of talent’s identity essence is on everyone’s radar (their “NIL” rights: Name, Image, Likeness). Talent will increasingly want the option to be virtual — to have a digital twin — and will want to properly license, track, and monetise themselves. Accordingly, the need for tools to help attest to the provenance and authenticity of ALL the players in the value chain is essential. It is said that “you cannot Automate what you cannot Identify” and this session explores the arrival of the interoperable HAND (Human & Digital) Talent ID – the first global ID registry for notable legal, virtual, and fictional talent in performing arts & sports.